Tag: Freelancing Buzz

A Freelance SEO Expert Explains 5 Steps To Drive Search Traffic On A Limited Budget

Ryan Darani is a freelance SEO professional. Ryan Darani is a freelance search-engine-optimization professional based in the UK. Designing an SEO strategy on a small budget can be challenging, but generating traffic is possible. Start by doing your research on the market and collecting data, and then build your brand awareness. Top editors give you the stories you want — delivered right to your inbox each weekday. Something is loading. Thanks for signing up! Access your favorite topics in a personalized feed while you’re on the go. Email address By clicking ‘Sign up’, you agree to receive marketing emails from Insider as well as other partner offers and accept our Terms of Service and Privacy Policy . Competing in Google’s search results can be daunting. As an SEO consultant , I’ve worked with many startups that have small budgets but big aspirations, and the question I’m always faced with is, “How can we compete against X?” X is typically a brand with 20 years of organic SEO growth that dominates a particular industry. They exist in nearly every industry, and sometimes, there’s more than one. No startup wants to go head-to-head with a company with an SEO budget that exceeds seven figures a year. The answer to beating another company’s SEO is to find the gaps in their strategy and be tactical with how you regain market share from them. Here are five simple steps to start generating organic traffic to your website immediately, with a limited but well-placed budget. 1. Understand your total-addressable market Before you consider SEO a growth channel for your startup, you need to establish market demand in your niche. Search traffic is driven by billions of searches happening every day. Your job is to calculate exactly how many of these searches are relevant to your startup. You should be able to: Understand competitor market share Identify expansion opportunities Establish the intent of your market Knowledge on these fronts will help you understand two things: where you need to invest capital and where your biggest organic wins are going to come from. If you’re in the early stages of your business, chances are you won’t have much (or any) customer data to lean on for ideas. This is why, initially, we build growth strategies on keywords. 2. Collect the data Search data has become more reliable over the past decade, and you can now lean on tools like Ahrefs and Semrush to find what you need. You can leverage data points like: Estimated search volume: using third-party click data to estimate how many people search for a specific term or phrase each month Keyword data: what specific terms and related terms you should be using to generate traffic Traffic potential: a rough estimate of how much traffic the top organic result is generating from a keyword each month CTR (click through rate) curve models: an estimate of how many people click a website in the results page, which decreases as the position gets higher While […]

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Freelancing Made Simple Thanks To This All-Encompassing New Tool, Indy

If the freelancing entrepreneurial lifestyle wasn’t already attractive three years ago, it certainly has taken on a life of its own post-pandemic. Many people are not only intrigued by the idea of working for themselves and having flexibility, but also the idea of turning their passion into their livelihood. While it’s enticing to work for yourself, it still is work . But, this concept of new-age entrepreneurialism only becomes more attainable as technology advances. Case and point with Indy , which is marketed as “freelancing made simple.” According to its website, Indy helps you manage your freelance business. Send proposals, sign contracts, track billable hours, create invoices, and receive payments all in one place. When it comes to starting and managing your own business, having extra help is very much welcomed. Indy boasts nine tools all in one place where users can “save time and money.” Those nine tools include: calendar, chats, contracts, files, forms, invoices, proposals, tasks, and time tracker. Advertisement. Scroll to continue reading. The forms are used to generate more leads. Proposals are available to pitch clients while contracts protect your business. Tasks are made to manage projects with to-do lists and kanban boards. Files allow users to store everything in one place. Time tracker monitors time while invoices help people get paid faster. It’s free to start, and Indy is integrated with Zapier to be able to connect to over one thousand apps to help automate your freelancing business. An Indy Pro plan also is available. On Indy’s launch through Product Hunt, a user commented that the platform is similar to Hectic. Maker Jonathan Ramos replied, “On a tool-by-tool basis where our features intersect, Indy is pretty comparable at a more affordable price point. We are building out the Indy Network as a place to connect, hire, and collaborate with other professionals. Definitely check that out as it grows! “The ability to save proposal templates isn’t available yet. We’re all about finding ways to help our customers save time and clicks, so saving proposal templates is definitely on our radar. In the meantime, you can create a base proposal and duplicate/edit with each new client or project.” In the launch pitch, fellow Indy maker Sebastian Gyr said the platform was “born when we experienced first-hand the need for freelancers, entrepreneurs, and independent workers to have a better way of balancing all the extra responsibilities that come with the territory,” explaining that, oftentimes, business owners are their own project managers, administrative assistant, and legal team. Advertisement. Scroll to continue reading. The makers, which also include Iva Cindri?, state that Indy’s nine core tools will be free forever, “so that independent workers have access to everything they need to grow their business.” This might be beneficial for someone just about to get started on a new business, but might be more trouble than it’s worth for someone up and moving. That being said, if something’s broke, it might be worth fixing with a new tool. In this […]

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How to Become a Freelance Programming Teacher

Readers like you help support MUO. When you make a purchase using links on our site, we may earn an affiliate commission. Read More. Do you have a passion for solving problems and think you’d enjoy helping IT or computer science students do the same thing? Being a programming teacher can be an incredibly rewarding career. With the right tools at hand for the job, industry experience, and knowledge of programming, you could be a professional that teaches many interested in the field of information technology. What Is a Programming Teacher? If you haven’t attended a college class about programming, you may have no idea what this profession includes. A programming teacher is basically someone who has a lot of industry and professional knowledge when it comes to programming computer languages, such as Python or C++. This professional has everything they need to teach simple and complex coding topics to a range of learners. Ever heard of the classic “Hello, World” code? As a teacher, teaching methods could cover basic software-building techniques and more complex algorithms for developing a range of programs. As a teacher, you can also help students create, develop, maintain, and fix code in various formats, whether you decide to use Visual Studio Code , Brackets, Atom, BBEdit, or another programming software entirely. 1. Obtain Certifications Although it is possible to become a programming teacher with just experience alone, it can be an extremely difficult process without having relevant qualifications to back up your expertise. A programming teacher will need an IT or computer science degree, or if not, taking subjects or short courses such as introduction to programming and learning C++ or C#, HTML, CSS, database fundamentals, and SQL, and electives such as app development. A master’s degree in a similar discipline, and ideally, a doctorate to work and teach at the college level is recommended. However, freelancing can be done with short certifications. It’s also very useful to take on internships and programming experience, such as working as a tutor to students in your cohort who are struggling. This is a great way to gain confidence in teaching while studying. Want somewhere to begin in terms of programming? Here is how to start coding in your browser with Microsoft Visual Studio Online . 2. Decide on a Teaching Level Deciding on what level you want to teach is ultimately a personal preference, but while studying at college or learning online, you want to figure out what coding languages you’re more comfortable with. What are your strengths, and what coding languages are you weaker with? Are you good at Python but struggling with SQL and databases? Or do you prefer teaching how to code mobile applications or websites? Furthermore, do you want to teach college-level programming, or would you rather teach a lower level—such as high school? You might want to start with younger students and progress slowly to more complicated code. Likewise, you might prefer to work as a freelance programming tutor. It’s up […]

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Freelance Revolution: Three Tips To Manage An Agile Workforce

getty The global work landscape is being radically redrawn. A growing number of organizations are reshaping their workforces in order to achieve strategic goals and meet their tactical requirements in a permanent shift toward a blend of employees and contingent workers. As someone who works with a freelance management platform, I believe that these agile workforces are the future of work. While this development has been a clear trend for some time , we can expect the pace of change to accelerate over the coming year. With fierce competition for talent, rising costs and global economic concerns, 2023 is set to be a tough year for a great many businesses, both large and small. Agility will be a key weapon as these companies look to thrive, or simply survive. Where Have All The Techies Gone? In such uncertain times, companies have already been letting employees go, particularly in the tech sector . In November alone, there were over 100,000 tech layoffs worldwide in the tech sector, according to the layoffs.fyi tracker. Yet while the tech sector has been shedding employees, there is still high demand for many of their skills. Today, almost every company has a growing tech focus, and many do a majority of their business online. Because of this reliance on technology, there is a huge and growing demand for tech talent, especially developers, project managers and designers according to my company’s proprietary data, based on serving over 30,000 contractor bookings annually (download required). The ‘Backsies’ Billionaire: Texan Builds Second Fortune From Wreckage Of Real Estate Empire He’d Sold Purely Passive Investor Hit With Liability And Denial Of Discharge By U.S. Supreme Court In Bartenwerfer Culinary Cruises Target Food Enthusiasts Some benefits for these freelancers include autonomy and higher earnings. Managing An Agile Workforce: The 3 C’s My company has had an agile workforce since its inception in 2012; the company was founded on a dedication to building and growing the business using the best people we could find however they chose to work, so we have always worked as a natural blend of employees and freelancers. This has given me experience and insight when it comes to working with an agile workforce. For companies considering tapping into freelance talent for the first time in 2023, here are my top three tips: Clarity Be crystal clear about what you need to be done. To do this, first, shake off the employer-employee paradigm and identify the projects that are most important to your business’s success. Prioritize them, regardless of whether you have the people in-house to complete them. Next, calculate your budget for the tasks that cannot be done to the level required (or in the time required) by your employees. You now know what you’re looking for when you start the search for the right freelance specialists to engage. Communication Miscommunication wastes time and money. The freelancer needs clear instructions as to how they should update you on their progress as they work. No one likes nasty […]

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3 Ways to Go Remote and Travel More

Travel is one of the most rewarding experiences that life has to offer. It can give you a much-needed break from your busy, everyday life; it can expand your horizons; and even improve your communication skills. In fact, if you have an ear for languages, consider utilising an app such as Duolingo before you go and brush up on your phrases. And, because you can learn in your own time, there’s no reason to stop using the app when you reach your destination, it can be much more convenient than a phrasebook. While travel is good for our overall well being, it can be hard to find time to jet off, particularly when we have real world responsibilities and careers. However, if you have the travel bug and a heart that belongs on the open road, then remote work and learning can be the best facilitator for your next adventures. So, here are just three tips for taking your life remote that will let you spend more time travelling. 1) Take Your Career on the Road If the pandemic taught us anything, it’s that many jobs can be done just as well – and in some cases even better – when utilising a remote working set up. Now of course, a lot of this depends on personal productivity, but if you’re someone who works better outside of the office, then permanent remote working could be the way forward. Remote working has numerous benefits, and in fact, in a survey conducted in 2022 found that 62% of remote workers found that the ability to choose their working location was the biggest benefit. And just because you’re working remotely, doesn’t necessarily mean that you need to work from home. Speak to your boss and see how they feel about taking your work with you on the go; just remember to meet those deadlines! 2) Freelance Work Of course, not every employer will be open to you taking your career on the road, they’ll expect you to work from home when you’re working remotely. Luckily, this may not be the only option for your career. Many careers can be completed on a freelance basis, but it’s essential for you to plan your freelancer life carefully, weigh up whether it’s financially viable, and ensure that you have the motivation required to work as a freelancer. If you do decide that freelancing is for you, then you’ll need to stay committed. Spend time building up a reputation as a reliable and skilled worker with a service such as Upwork , and make sure that when you travel, you’ll have the ability to stay connected with your clients. From editing to accounting, translating to design, the freelance career possibilities are endless, so you’ll be sure to find the perfect fit that you can take on the road with you. 3) Distance Learning Our careers aren’t the only thing that can be undertaken remotely, we can also hit the road with our education too. Traditionally, students […]

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How to Hire an Animator? Freelance vs Professional Animation

People that love digital art have thought about animating their work at least once in their career. Based on an Animation Script, Book, Song or Comic, almost anything can be brought to real life with the help of animators. But where and how to hire an Animator exactly? While you may find answers with a quick Google search, sometimes you won’t get exactly you want. Maybe It’s a big Animation studio or a Freelance animator. How should you make your choice? We are about to find out. Freelance Animators A Freelance Animator is an individual, who makes a living through work based on a per-task basis. They are not working for any Company, Studio or Agency, but rather for themselves. Freelance jobs are mostly short-term or one time jobs, but they can also be hired indefinitely by a company or individual. Some Freelance Animators even have it as their career and are very successful doing so. Why Would I Hire a Freelance Animator? One of the reasons why people hire Freelancers, because they need a one-time job done and don’t need employees working for them Long Term. The second reason is that their price for services like Video Animation are much lower than hiring Animation Studios or Agencies. Not all Freelancers are “Cheap”, but they also don’t have unreasonably high prices for their services. Freelance Animators don’t need written contracts, everything can be done through platforms made for these things, where everybody is safe from fraud. Where to hire Freelance Animators? Most Freelancers can be found on freelance websites made specifically for them, where Fraud-Free systems assures everybody’s safety when it comes to secure payments and delivery. The 2 most known and dominant Freelancing platforms are Fiverr and Upwork , where freelancers post their so-called “gigs” about Animation, Video-Editing, Graphic Design, 2D Character design , 3D Character Design etc. and then, people can reach out to them about the service they can provide. You can also find people that fit the criteria through various Freelancing communities, for example in Facebook groups that talk about Animation. There, you can find many more people offering their services than needing them, so you can easily find someone there too, however be careful with any payments that are not contracted or secured in any other way. How to Choose a Good Freelancer? Choosing a Freelance animator can be exhausting at first, because you may not know what separates a bad one from a good one. Here are some key points to look out for: 1) Read Their Reviews: Arguably the most important factor in hiring a Freelance Animator is, the number and quality of their reviews. Nobody will know their experience with the animator more than the customers themselves. See how many reviews does the Freelancer have and READ them. What exactly do the people like about the specific service? What do they not like? Most information that you need about the Freelancer can be found through their reviews, so never skip them. […]

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5 Freelance Gigs That Spiked During COVID — Will They Last?

racorn / Shutterstock.com The workplace landscape has changed since the pandemic , with a rise in remote work and the hybrid workplace. In turn, a reassessment of the meaning of work has ensued as shown by an increase in Americans turning to freelance. An Upwork survey found that in 2022, 39% turned to freelance work or 60 million Americans. $2,000 Quarter? Check Your Pockets Before You Use This 2004 Coin Learn: 3 Signs You’re Serious About Raising Your Credit Score “With the current economic uncertainty, along with the rise of movements such as ‘The Great Resignation’ and ‘Quiet Quitting,’ many professionals are undergoing a once-in-a-generation reassessment of what it means to have a fulfilling career. Large swaths of the U.S. workforce are questioning the traditional, entrenched ways of working, and are instead seeking out alternate career pathways,” according to the Upwork survey. Yet, while freelancing is on the rise, not all careers fare the same in terms of opportunities. A new Flexjobs 2023 Stare of Remote Freelance Jobs Report analysis where they reside and in which spaces other careers are cooling down. The rise of remote work has helped freelancing become more accessible than ever before, said Doug Ebertowski, career expert at FlexJobs and Remote.co. “But as FlexJobs’ 2023 State of Remote Freelance Jobs Report shows, some career categories like communications, bookkeeping, graphic design, accounting and finance, and marketing, have grown more significantly than others,” he said. Ebertowski recommends and encourages workers interested in freelancing to identify freelance fields with ample opportunities, survey the market with resources like FlexJobs’ report and research any competition before setting out in their desired freelance field or service. “Then, build a strong personal brand to help clients understand your services and expertise. Finally, plan out your finances and business expenses to build a financial cushion. These preliminary steps are critical. As a freelancer, you’re responsible for everything, so it’s imperative to do sufficient research and planning before getting started,” Ebertowski added. This article originally appeared on :

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MassLive Is Hiring Freelance Photographers To Cover Prom, Other Events

Students dance at the Springfield International Charter School Prom on June 9, 2022 at The Log Cabin in Holyoke, Mass. (Katie Morrison / MassLive) MassLive is looking for freelance photographers to cover local high school proms this spring and other events. Applicants will have at least 1-3 years professional experience with event or wedding photography. Ideal candidates will be outgoing, organized self-starters who work well on a deadline. Proms will take place evenings throughout Western and Central Mass. Peak time is the month of May and early June, most events occurring on weekends with some weekdays closer to the end the season. Photographers will be scheduled and assigned for shoots according to their available dates. A reliable car and valid driver’s license are required. Photographers must have their own cameras, lenses, off-camera flash, computer and photo editing software. Here is a good example of a prom photo gallery our photographers are asked to produce. The position pays a competitive rate with opportunity for additional pay based on some travel circumstances, which will be outlined by the hiring manager. Finalists for the position will be asked to attend a mandatory training session to learn how to upload photos and create galleries in our Content Management System. For immediate consideration, please submit a resume and portfolio link to prom@masslive.com with the subject “2023 Prom.”

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Best Work-from-Home Jobs [2023]: Ditch the Morning Commute

The COVID-19 pandemic introduced groundbreaking changes to the world, and one of the biggest was how it changed the way we work. By 2021, about 18% of Americans worked from home , a threefold increase from just two years earlier, when only 6% of people enjoyed that luxury, according to the Census Bureau. The world will always need people who work on-site, but if you’re the type who prefers remote work, there are more opportunities than ever. Here are some of the best work-from-home jobs available today. Key takeaways: In 2021, 18% of all U.S. workers worked from home. Work-from-home jobs can be full time or part time, and you can choose to work for an employer or be a freelancer. Many work-from-home jobs require specialized education, but some are open to those with little or no training. 11 legit ways to make extra money The 10 best work-from-home jobs Customer service representative Virtual assistant Search engine evaluator Data entry clerk Graphic design Bookkeeping Proofreading Transcription Social media management Programmer Best work from home jobs comparison Customer service representative As a customer service representative, you’ll work to help people and solve their problems. That’s a big pro or a con, depending on whether you enjoy working with people, even as a remote worker. But for extroverts, it can be a great way to tick that box while also avoiding the hassles of commuting to work. Most virtual assistants are freelancers, and this allows you a wide range of flexibility in picking and choosing which types of services you want to offer and whom you want to work with. That’s what makes this one of the , too. Most of these jobs are freelance and done through various websites, such as or , and the pay isn’t always the greatest. However, because the work can generally be done on your own terms, you can choose when to work, even if that’s in the middle of the night. If you’re the type who’s always doodling, becoming a graphic designer can be a great option for while providing a creative outlet. Graphic designers can work remotely for companies or pick up gigs as freelancers. Try using to start learning and see whether it’s something you might have a knack for. Look at reviews of potential employers on to get a sense of whether it’s a company you’d like to work for. Be cautious of any positions that seem too good to be true. There are a number of out there, including reshipping scams, which require you to receive packages and reship them, and reselling merchandise scams, which promise you the ability to sell goods that never arrive. Amazon employees who worked from home earned an average of in February 2023, according to ZipRecruiter. The range was quite wide, however — depending on the type of job you have and where you live, you could expect to earn anywhere from $8.65 to $58.89 per hour.

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What Every Freelancer’s Website Must Have To Get New Business

Career tips What every freelancer’s website must have to get new business By Guest Writer Last updated Feb 22, 2023 Danny Matthew’s simple website design is proving to give his business results Danny Matthews, the founder of Danny & Co , a Cirencester-based branding and design studio for small businesses, thinks he knows a thing about website performance. He is so confident in this area he says he can visit any website and tell you whether it performs or not in less than a second. Be informed, be Freelancer Informed! | Freelance Informer “It’s all down to the first line of text,” says Matthews. According to Mathews if you visit a website that starts by telling you how many years of experience they have or why they are the best at what they do, your “brain recognises that the message isn’t about you and you leave.” “So the biggest blooper of websites I see is not putting the visitor first. This isn’t opinion, this is science and is costing businesses dearly with every click,” he says. The FI wanted to see if Matthews took his own advice so checked out his site. It’s a simple landing page that has an immediate call to action button that says ‘Start a Project’ which has the potential client in mind. The visitor immediately thinks they are going to get something out of clicking that button. Once clicked, you are immediately taken to a Calendly 30-minute meeting sign-up form. It’s a simple and effective website. It’s quirky, too. All about the goods: easy access to your portfolio But if you are selling a service, people want to see the goods. They want to see samples of your work. That’s why every freelancer’s site should make it as painless as possible for visitors to find your portfolio of work. You could easily add a paragraph or two about any given project with an image or client logo (with their permission of course) alongside a testimonial. Any weblinks that can take a prospective client to the project are an added bonus. Portfolio templates for freelancers Just today there was news of a new portfolio website template for freelancers by Contra . The templates that FI has seen are simple, clean and modern. “You can add the companies, brands, and agencies that you’ve worked with to the project that you worked on together,” according to Contra. “Their logos will appear along with their roles and tools on the corresponding project.” You can be discovered by hiring companies by having your “top-rated profile” featured on Contra’s Discover page or copying your profile Contra link and sharing it with your network. While Contra is free to use, an upgrade to Contra Pro is $12/month . The site says you can cancel your subscription at any time. The waiting list to join is here . The site is combining portfolio templates for freelancers and job boards. Its FAQ page is here. Introducing Portfolios by Contra: Showcase your personal brand […]

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